Focus on the principles of ownership, scope, consent, sufficiency, and equivalency.
Ownership - people take on accountability for agreed areas and thus own the decision making within that area.
Circles - groups of people who participate in the management and actions (ownership) of a specific challenge, goal or area of responsibility. Such as the 'social media circle' as an example.
Scope - to have ownership, the scope of an area of responsibility needs to be sufficiently defined so expectations are clear. This can be a little tricky to achieve. Owners make proposals within the scope of their agreed responsibility.
Sufficiency - the idea that proposals need only be 'good enough to try' to proceed with, without perfectionism, so we have many experiments and learning opportunities rather than being tied up by too much red tape or fear to act
Objections - the idea that people consent to proposals if they do not object to them (we'll explore more of this further in the course)
Equivalency - the idea that although people have different roles, and certain roles are more vital for the organization than others (such as water and food being more important then 24/7 internet), the individual contributors themselves are equivalent and thus there is no hierarchy of individuals. Vital for true ownership of scope.